If I could sum myself up in five words – and five words only – it would be this: I am a curious creative.

Erin-Ollila

When everyone else talked about what they wanted to be when they grew up, I’d hear one-vocation answers. “I want to be a police officer,” or “I want to be a doctor.” Choosing a career was a bit more slippery for me to grasp.

 

I’ve always wanted to do two things – teach and write. However, curiosity is a magnet that pulls me into other fields. For over twelve years I worked in the HR industry. I spent seven years working as a case manager for adults with psychiatric issues. Throughout that time I’ve taught in many different arenas and to a wide range of students.

 

Here’s what I gleaned from all three: humans are delicate, multifaceted individuals, and I want to know more about what moves and shakes them.

 

Which is why, I am, and always have been, a storyteller.

 

I believe in the power of words and how a message can inform – and even transform – its intended audience. I’ve been studying the craft of writing since before I could distinguish between the letters. At a young age, I’d draw pictures and ask my mother to transcribe my story

for me. As I aged, my writing matured. First, I took the reigns of writing myself, with scratchy letters that turned into words, and finally sentences, and paragraphs, and pages. Then, in college, I studied classical and contemporary literature and immersed myself in fiction and poetry writing workshops. I began editing while working on my graduate degree in creative nonfiction, only to co-found my own thriving literary journal.

 

Now, in my role as a content marketer specializing in storytelling for both big and small brands, my curiosity is unleashed. I know what it takes to attract people to your website, keep their interest, and eventually turn them into happy customers.

 

Are you ready to embrace storytelling as an organic, trustworthy way to get your brand in front of a new and bigger audience?

 

 

 

Let’s do it together.