Spark a connection with carefully crafted copy

Strategic and SEO-focused website words for creative entrepreneurs and smart service providers.

Raise your hand if you’re passionate about what you do and proud of all you’ve accomplished.

Now, keep your hand up if you feel like your web copy establishes credibility, creates connections, and showcases just how incredible your small business truly is.

Thinking about lowering your hand? Pause just one second.

There are over two billion websites in existence. To stand out, you need story, strategy, and SEO. And more than that, you also want your website words to sound like you and speak to your audience in a way that attracts and converts them into paying customers.

Together, we can do just that.


Done For You




Let me take over writing your website words so you can sit back, relax, and enjoy the process...all while focusing on the work you enjoy and do best.

Done With You




Looking to tap into the brain of a conversion copywriter? Let’s team up for copy coaching, collaborative editing, or a website review.

Done In A Flash




We actually do have all day. Want conversions, and want them ASAP? A VIP day gets my eyes (and brain!) on your marketing projects right away.

Erin Ollila website copy

Hey there. Erin here!

Conversion copywriter. Copy coach.

Word slinger. Wing woman.

No matter what you call me, my job is to step in and show the world just how incredible you truly are. 

With over 15 years of publishing experience and an MFA in Creative Writing, I get what it takes to ideate, create, and implement smart web copy and strategic content campaigns.

When I’m not cheering on creative entrepreneurs and crafting conversion-driven copy, you can find me hosting the Talk Copy to Me podcast and indulging in ice cream with my family in southeastern MA.

Trusted by smart brands like:



Erin's work is flawless.

After working with her, I love my offer more than when I first conceived it.

It's like the difference of growing a baby and then meeting them.


Alison Jamison
Confidence Coach



I honestly didn’t know what to expect, but if I had expectations Erin definitely blew them out of the water.

I’m now looking at all of my client facing communications and thinking, "What excuses can I find to work with Erin on another project?"

Zev Fisher



I loved working with Erin.

She really took the time to understand my business and audience and produced something that sounded like me.

This is undoubtably going to improve lead generation.


 Anita Kirkbride
CEO of TWIRP Communications

Need help, but don't know where to start?

I’ll tell you exactly what you need to know before hiring a copywriter.

This free guide will explain exactly what to look for in an SEO website copywriter and how to prepare for your next copywriting project, so you feel confident and excited to move forward with your marketing.